Meet Brad Williams

Give Brad almost any day within his lifetime and he can recall the minutiae.

Where he ate breakfast. Whether it rained or snowed. What was on TV that night.

Mention the date May 15, 1972, and Brad will tell you it was the day Governor George Wallace was shot by an attempted assassin.

He also acted as Linus that day in the high-school production of “You’re A Good Man, Charlie Brown.”

Oh, and he played tennis in gym class that day.

And, if you’re really curious, he’ll tell you it was a Monday.

Featured on 60 Minutes and dubbed “the Human Google” by Good Morning America, Brad is only the second person ever studied by neurologists for the newly-identified syndrome called “hyperthymesia,” an extremely detailed form of autobiographical memory for events both global and personal, monumental and trivial.

In UNFORGETTABLE, screenwriter/filmmaker Eric Williams follows his brother Brad’s travels as his rare mental gifts vault him from small-town anonymity to sudden mid-life notoriety. (Or should that be “nerd-oriety”?)

A radio newsman used to covering stories, Brad now finds himself becoming the story, trailed by newspaper reporters and video crews, in demand by college professors and “Morning Zoos.”

His quirky talent which Brad always felt had “no practical value” – which couldn’t even bring him victory on “Jeopardy!” – suddenly opens him to opportunities he could never have imagined.

From network TV appearances and memorable personal encounters with such notables as memory expert and author Harry Lorayne, and television legend Dick Cavett, to a head-to-head trivia match against “Jeopardy!” uber-champion, Ken Jennings.

From addressing the colorful crowd of brainiacs at a MENSA convention, to a man-versus-machine contest to determine which is faster: Brad’s brain or the internet.

UNFORGETTABLE is both an intimate and funny portrait of a unique individual and a broader exploration into the mysteries of the mind.

Why do we remember? Why DON’T we remember? And what lessons might Brad's ability teach us that could improve how all of our memories work?

Is there something special about Brad’s brain that allows him to store such vast amounts of information? Or do all of our brains act like gigantic grey floppy discs, recording the events of our lives with incredible specificity – but it requires a Brad-like retrieval system to access it?

The last frontier of human knowledge may not be in the vast reaches of outer space. The greatest uncharted territory may be that miraculous realm each of us carries inside our own head.

Join Brad Williams on his UNFORGETTABLE journey. It’s a trip you’ll always remember.

Cast & Crew


BRAD WILLIAMS is only the second person ever studied for the syndrome dubbed “hyperthymesia” (meaning “superior memory”) by neurology researchers at the University of California – Irvine.

He has appeared on CNN, Jimmy Kimmel Live, Good Morning America, Live with Regis and Kelly and the NBC Nightly News. He's been profiled in articles by the Associated Press, the New Jersey Star-Ledger, Newsweek and the Wisconsin State Journal among many others.

A Wisconsin native, Williams graduated from the University of Wisconsin – La Crosse and is entering his third decade as a radio newsman, having worked primarily in the La Crosse area. Currently the morning news anchor on WKTY Radio and Classic Hits 94.7, Williams also creates two daily features: a commentary segment titled “What’s Buried on Brad’s Desk” and the historical retrospective, “Yesterday in La Crosse.” His journalistic work has received awards from AP, UPI, the Northwest Broadcast News Association and the Milwaukee Press Club.

Williams is a frequent presence as an actor and a director in regional theatrical productions, is a writer and performer in the “Heart of La Crosse” comedy troupe and a member of the “Comedy Alley” improvisational group.

Williams won the Wisconsin state spelling bee in 1969 at the age of 12, advancing to the national contest in Washington D.C., and has served as pronouncer for the Wisconsin bee since 1978.

He was a contestant on the quiz show JEOPARDY! in 1990. He came close to winning but didn’t know enough about snakes.


ERIC WILLIAMS is a screenwriter whose credits include Mad City, starring Dustin Hoffman and John Travolta, the VH1 film Lip Service, and other wonderful, criminally unmade scripts.

Williams is a frequent contributor to the Huffington Post on the topics of entertainment, politics, PBS pledge drives, the stupid names parents give to their children, and whatever else pisses him off at a given moment.

A Phi Beta Kappa graduate of the University of Wisconsin – Madison, Williams squandered many vital years in the service of market research. During this time in the wilderness, he was also a film reviewer and reporter for Boxoffice magazine.

Marking him as either a multi-talented dilettante or a guy who can’t simply focus on doing one thing well, Williams is also a photographer and graphic designer whose work has been featured on the DVDs for the acclaimed TV series Freaks and Geeks and the packaging of the 40-Year-Old Virgin "Talking Andy" doll, a product initiated by Eric and his oldest brother, Greg.

UNFORGETTABLE marks his debut as a documentary filmmaker.


RONA EDWARDS graduated from California Institute of the Arts. She became a development executive and worked for Fern Field at Brookfield Productions (the Emmy-winning and Oscar-nominated producer). This was followed by another stint as a development executive where she ran John Larroquette’s company (the four time Emmy-winning actor from Night Court) at Warner Bros. There, she co-produced the television movie, One Special Victory, for NBC, as well as developed several feature film projects for the actor. She then went to work for Michael Phillips Productions as Vice President of Creative Affairs where she oversaw both feature and television projects for the Academy Award-winning producer (The Sting, Close Encounters of the Third Kind, Taxi Driver). Entering the independent producer phase of her career (or as she likes to call it the “dependent producer” phase), Edwards co-produced The Companion for Michael Phillips Productions, MCA Television and the USA Network/Sci Fi Channel. This movie marked the long-form debut of director Gary Fleder.

Currently, she has her own company, RONA EDWARDS PRODUCTIONS (REP) , a production/management company that produces and develops projects for both feature film and television. Among her credits are Hostile Makeover and Killer Hair (both for the Lifetime Movie Network based upon the "Crime of Fashion" mystery book series), Blind Trust (Lifetime), Lip Service (VH1), I Know What You Did (ABC), One Special Victory (NBC) and The Companion (USA/SciFi). She has taught Introduction to Feature Film Development at UCLA Extension for the past ten years with Monika Skerbelis, with whom she wrote the critically acclaimed book, “I Liked It, Didn’t Love It: Screenplay Development From The Inside Out!” She also teaches Visual Storytelling and Screenwriting Fundamentals at Chapman University’s Dodge College of Film & Media Arts. Ms. Edwards is a member of the Producers Guild of America and the Academy of Television Arts and Sciences.


PAUL ROBERT HERMAN received his bachelor’s degree in Psychology from the University of North Carolina at Charlotte with a minor in English. He went on to earn his teaching credentials from the University of Colorado at Boulder, specializing in English, creative writing, and cinematography.

After moving to Hollywood and landing his first literary agent, Herman completed UCLA’s Professional Program in Screenwriting. Herman has written, directed, and produced several short films. Most recently, he was a producer, co-writer and the originator of the acclaimed documentary, "Tales from the Script." He was also the coauthor of the film’s companion book, published in 2010 by HarperCollins. He lives and works in Los Angeles where he is the President and CEO of Jade Tiger Productions.


EUGENE EDWARDS is an award winning singer/guitarist/composer based in Los Angeles. Born and raised in Yuma, Arizona, Edwards attended the prestigious Berklee College of Music in Boston before traveling the world in numerous bands. He eventually found himself playing with the legendary Sha Na Na, while also being the ringmaster of the Los Angeles-based Eugene Edwards Band. Universal/Flagship Records released his debut album My Favorite Revolution in 2005 and it has received critical acclaim, as have his bombastic live shows. Most recently, he has joined the touring band for Dwight Yoakam as lead guitarist.

Television shows that have featured Eugene Edwards’ music and voice include Friday Night Lights, Chuck, Men in Trees, and Mad Men. Edwards is now a featured radio personality every weekday on K-EARTH 101’s highly rated Morning Show with Gary Bryan. For more information, visit